Ultimate magazine theme for WordPress.


Samsung (NASDAQOTH:SSNLF) Makes a Come Back


As Apple (NASDAQ:AAPL)’s success story has been never ending this year, it about time the competitor’s respond and give consumers a device that would make the iPhone,s last year’s story. In a similar attempt, Samsung (NASDAQOTH:SSNLF) launched the Galaxy Note Edge on November 14. The note edge is a 5.6 phablet with a curved screen that wraps around neatly on the right edge. This device is considered a premium flagship to stand against Apple (NASDAQ:AAPL)’s iPhone 6 Plus. However, Samsung (NASDAQOTH:SSNLF) might have delayed the bounce-back process.

- Advertisement -

Despite launching a whole variety of phones last year, Samsung (NASDAQOTH:SSNLF) faced a disappointing fall in the global market when its shares fell 32.5% in the third quarter of 2013 to 23.8% in 2014. Whereas last year, when Apple (NASDAQ:AAPL) launched its iPhone 5S and 5C, it only suffered a minor fall from 12.9% to 12%, but the release of iPhone 6 and iPhone 6 Plus made up for it this year. And the company enjoyed a 16% rise year over year.

But Apple (NASDAQ:AAPL) wasn’t the only problem Samsung (NASDAQOTH:SSNLF) had. It had an entire market to compete with when it came to Android sets that looked and functioned similarly. It also targeted Google (NASDAQ:GOOG) by modifying Android with TouchWiz and having its own App store. But this wasn’t enough as Samsung (NASDAQOTH:SSNLF) was facing failure at all ends. It needed to be extra innovative if it wanted to be a step ahead. So the implementation of premium phone with a big screen was an attempt to beat Apple (NASDAQ:AAPL). Samsung (NASDAQOTH:SSNLF) made sure that its specs stood ahead in most of the iPhone 6 features, these included features like display, CPU/RAM, internal storage, camera and battery.

But all these extra icing has led to the Note Edge being more pricey. This however breaks the Samsung (NASDAQOTH:SSNLF) tradition of launching gadgets slightly cheaper than Apple (NASDAQ:AAPL). Speculators believe this move comes as an attempt by Samsung (NASDAQOTH:SSNLF) to reposition itself as a premium brand. But Samsung (NASDAQOTH:SSNLF) seems to be forgetting that Apple (NASDAQ:AAPL) has over 41.7% loyal customers and to convince them to make a switch would be next to impossible. So Apple (NASDAQ:AAPL) doesn’t only have brand loyalty but also market dominance and this doesn’t only come in form of smart phones but also Apple (NASDAQ:AAPL) Pay, HealthKit and HomeKit. Even though Samsung (NASDAQOTH: SSNLF) offers similar features, but in partnership with other brands and even then they aren’t up to the level of Apple (NASDAQ:AAPL).

Just-released report names Cannabis Stock of the Year for 2019! Their last pick has seen a +1,200% return since he released it!

This stock has all of the makings of the next great cannabis stock – early-mover advantage, international exposure and influential partnerships, plus it has a product that is unlike anything else on the market…

You will also receive a free, weekly newsletter to stay on top of the latest industry trends, read analysis on promising cannabis stocks, and more. Click here to receive your Free Report immediately!

Considering all the above features, can one conclude whether or not the launch of the Galaxy Edge Note is enough for Samsung (NASDAQOTH:SSNLF) to win over the Apple (NASDAQ:AAPL) customers. It seems highly unlikely. The Edge’s only selling point is its sleek curved screen along with a few widgets and tickers. But its high price and no competitive feature for payment, health care is likely to make the handset a flop and might be considered as a pricey version of the Galaxy Note 4.