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Google’s (NASDAQ:GOOGL) Chromebooks take a lead over Apple’s (NASDAQ:AAPL) iPads in the educational market

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Just-released report names Cannabis Stock of the Year for 2019! Their last pick has seen a +1,200% return since he released it!

This stock has all of the makings of the next great cannabis stock – early-mover advantage, international exposure and influential partnerships, plus it has a product that is unlike anything else on the market…

You will also receive a free, weekly newsletter to stay on top of the latest industry trends, read analysis on promising cannabis stocks, and more. Click here to receive your Free Report immediately!

The completion of the 3rd quarter showed that Google’s (NASDAQ:GOOGL) Chromebooks has been more dominant in the educational market in comparison to Apple’s (NASDAQ:AAPL) iPads. Schools and colleges buy these devices in bulk and this time they had bought Google’s (NASDAQ:GOOGL) Chromebooks. As per the date collected from IDC through the Financial Times, Google (NASDAQ:GOOGL) in the 3rd quarter delivered 715, 5000 Chromebook devices to U.S based schools. On the other hand the total number of iPads delivered by Apple (NASDAQ:AAPL) during the same time was 702,000. What is even more commendable for Google (NASDAQ:GOOGL) is that the company managed to dominate more than a quarter of the educational market in a time span of just 2 years.

However an overall look at the situation would reveal that Apple (NASDAQ:AAPL) took a slight lead over Google (NASDAQ:GOOGL) in the educational market due to its Mac line of computers. Despite the lead Apple (NASDAQ:AAPL) has lost its position of being the most popular device holder in the market. Schools and colleges prefer Google’s (NASDAQ:GOOGL) Chromebooks and despite the popularity of Mac computers the change in the atmosphere is quite evident. This increasing change can prove fruitful for Google (NASDAQ:GOOGL) in the future.

Does the popularity of Google’s (NASDAQ:GOOGL) Chromebook matter?

If we take a look at the past events when Mac was in competition with PC in the late 80’s as well as the early 90’s, we can see that Apple (NASDAQ:AAPL) lagged behind Microsoft (NASDAQ:MSFT) at that time. Microsoft (NASDAQ:MSFT) took a wise decision of collaborating with hardware partners such as Google (NASDAQ:GOOGL). On the other hand Apple (NASDAQ:AAPL) kept its focus strictly on the quality by governing the entire process. Microsoft (NASDAQ:MSFT) not only took a lead at the time but is still the more dominating operating system till today as far as desktops or laptops are concerned.

However Apple (NASDAQ:AAPL) became extremely popular in the 00’s, through its cell-phone device and premium pricing yet it cannot take the place of Microsoft (NASDAQ:MSFT) because it has the advantage of being the first mover. Apple (NASDAQ:AAPL) wanted to secure its market through entering the educational market but the schools appear to be more interested in Google’s (NASDAQ:GOOGL) Chromebooks due to cheaper prices and inclusion of key-boards.

Educational market is a small market

Even though Google (NASDAQ:GOOGL) is dominating the educational market, the fact is that it is just a small part of Apple’s (NASDAQ:AAPL) overall business. To be more precise this market is more for Apple’s (NASDAQ:AAPL) line of iPads only. Apple (NASDAQ:AAPL) sold 12.3 million iPads in its 4th quarter of which just 5.7% sales were made through U.S educational market.

Although the educational market is just a small part of the overall market for Apple (NASDAQ:AAPL), however, the company is still on ignorant of the changing trends and has partnered with IBM recently. Apple (NASDAQ:AAPL) is also known to be working on a 12” iPad which will be called the iPad pro.

Apple’s (NASDAQ:AAPL) performance in the bigger enterprise is better than that of Google’s (NASDAQ:GOOGL). According to a Good Technology Mobility Index Report there was a 69% activation of iOS phones in the overall enterprise. Furthermore iOS saw 89% activation in tablets. The overall data is promising for Apple (NASDAQ:AAPL). Even though Google’s (NASDAQ:GOOGL) growth in the educational market is phenomenal and cannot be ignored, however, if this growth is just a result of cost efficient devices then Apple (NASDAQ:AAPL) has little to worry about because it has a bigger market to cater to.

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