Apple (NASDAQ:AAPL) Having Bit of Competition with Google (NASDAQ:GOOGL)
Apple Inc. (NASDAQ:AAPL) is undoubtedly gaining extra ordinary popularity and growth in the educational sector. Apple (NASDAQ:AAPL)’s CEO Tim Cook is astonished and very happy at the same time to see the iPad securing almost 94% of the educational tablet market and witnessing Apple (NASDAQ:AAPL) to make a business of $1 billion in the educational department. However, estimates given by the International Data Corporation in Financial Times told that Apple (NASDAQ:AAPL)’s competitive rival Google (NASDAQ: GOOGL) managed to offer more Chromebooks to schools during the 2014 third quarter than shipped iPads.
Although, it may not sound like big news but this is the first time that Google (NASDAQ:GOOGL) has made more sales than Apple (NASDAQ:AAPL) in schools. Moreover, Chromebooks are not as old and renowned as iPads and this outpacing of Apple (NASDAQ:AAPL)’s hold over schools has added a lot towards Google’s (NASDAQ:GOOGL) growth. Moreover, both companies are looking forward to create a great impact on the American educational and technological sectors. The US education – technology market is expected to grow from a present value of $5.4 billion to $13.4 billion by 2017.
So what exactly is the reason behind Chromebook’s popularity? Google (NASDAQ:GOOGL) supplied about 715,000 Chromebooks to educational institutes whereas Apple Inc. (NASDAQ:AAPL) supplied about 702,000 iPads during the third quarter. Despite being a small difference Google (NASDAQ:GOOGL) has gained tremendous popularity in the market owing to Chromebook’s small time period in the market. The reason behind this popularity is price. Google’s (NASDAQ:GOOGL) Chromebook by Samsung (DAQOTC:SSNLF) and other brands were priced at $199 while Apple (NASDAQ:AAPL)’s iPads were in the range on $380.
Besides this, Chromebooks are quite student friendly; students can easily share files, no apps are required to download and everything is a Google (NASDAQ:GOOGL) Login away. These features allow students to share and interchange their Chromebooks like never before. So, with this and many other features are responsible for Chromebooks’ popularity, and we can see that Google (NASDAQ:GOOGL) is growth seems unstoppable.
However, at the moment it does not seem to be a bad news for Apple (NASDAQ:AAPL) but this could pose some danger later on. Apple (NASDAQ:AAPL) is currently ruling the educational sector and has highest tablet sales to schools and if MacBook sales are also included the sales will be definitely sky high. But on the other hand we can see Google (NASDAQ:GOOGL) Chromebooks gaining extra ordinary market hold in the educational sales sector.
One can simply neglect these feeble movements by Google (NASDAQ:GOOGL), but the fact is that educational institutes have realized that Google (NASDAQ:GOOGL) is the ultimate brand providing them with user friendly and cheap technology. Moreover, it won’t take much time to shift from Apple (NASDAQ:AAPL) to Google (NASDAQ:GOOGL) and this would prove a great blow on Apple’s (NASDAQ:AAPL) market. Apple’s (NASDAQ:AAPL) iPads only account for 12% of the company’s net sales, and any disturbances in this region would not have any amplified effect on Apple’s (NASDAQ:AAPL) stability but after all it will cause some damage to the company.